Calling all course creators and coaches ready to make more sales...
Writing sales pages can be intimidating (and ultra time consuming), especially if you’re starting from scratch. Skip the writer’s block and find out the copywriter’s secrets to turn ordinary words into a 24/7 sales machine that gets readers to stop the scroll and hand over their credit cards, ASAP!
If you’re like many course creators and coaches, you’ve probably stared at a blank screen asking yourself these questions (or screamed them to the copywriting gods!)...
Or maybe you’ve been too afraid to sit at your computer because you didn’t even know where to start.
I’m Susan and as a copywriter, I can reassure you that you aren't alone. I’ve heard all of this before from many of the 200 plus course creators I’ve worked with.
I’ve known course creators postpone a course launch for months and even years because they were too intimidated to write their sales page.
But, here’s the thing...
...even with the most stellar pre-launch activities, the final purchase decision comes down to a well written sales page.
The reality is your sales page is your 24/7 sales machine.
WHEW! That’s a lot of pressure, I know, but what if you could…
Building a sales page is a lot like baking a cake.
Once you have the all right ingredients and know the right order, writing your sales page is as simple as following a recipe.
That’s why I’ve taken the best practices, refined them into a STEP-BY-STEP SYSTEM to help you streamline a complicated process so you can quickly write your sales page with more confidence and ease and without feeling sleazy or sounding salesy!
Irresistible Sales Pages That Convert
This self-paced online training, modeled on my proprietary 3C Copy Launch System, walks you through how to write irresistible sales pages quickly so you can increase conversions without hiring a copywriter and without the stress and confusion so many course creators and coaches experience when tackling the sales page beast.
- Helen E., Ayruveda Teacher and Course Creator
If you're thinking…
“No one reads a long sales page anyway!”
You’re partly right. People don’t generally read an entire sales page. They read the parts that are important to them and skim the rest.
So here’s the reality...
... you must include EVERYTHING your reader MIGHT need to know on a sales page so it’s relevant to ALL of your readers.
That’s why you have to know everything to include on your sales page and how to organize it so they get the important parts during a scroll.
It’s how you reach more readers and increase your bottom line.
Leave out the part most important to your reader and they hit the exit instead of the sign up box!
If you’re like many of my clients, you may be saying, “Can’t I just hire a copywriter?”
The short answer is Yes! In fact, I am one! 😁
But the fact is that ALL business owners need to know the ins and outs of how to write effective sales pages BEFORE they turn it over to someone else.
How else are you going to know if what you’re paying for is any good?
So even if you never wanted to be a copywriter, your bottom line comes down to a high-converting sales page, and if you don’t know better, you might pay a lot of money for a sales page that simply doesn’t work.
You owe it to yourself to KNOW better, and when you know better you DO better!
Here's why YOU will know better, so YOU CAN do better...
The plug-and-play sales page workbook makes writing your sales page a breeze. Each editable Google Doc section corresponds with your tutorials so you can write as you learn and complete your sales page as you go!
We’ll break down all 16 sections of writing a high-converting sales page FAST into simple-to-follow and easy-to-execute steps. Hey, I realize I’m the copywriter, and you just want to sell your course as simply and effectively as possible. (I’ve got you covered so you don’t have to hire a copywriter or get bogged down in a lengthy copywriting course!)
Streamline the writing process and go through your sales page template at record speed using the Sales Page Time Saver!
Master high-converting headline formulas with these audience captivating, plug and play templates.
Steal all 8 open cart sales email swipes from a spring 2022 beta launch to model your own emails after.
20 FREE Copywriting and Productivity Tools to make your course launch simpler.
TOTAL VALUE = $1265
Yours Today for Only $137.00
(with the payment plan)
Risk-Free Money-Back Guarantee
My money back guarantee means you can enroll today RISK-FREE.
I believe in this program so much that if you try it for 14 days and are not satisfied with the course, you can contact me at email@example.com for a full refund. All I ask is that you complete the first module and show that you did the work.
“Susan has been the peanut butter to my jelly! She just gets it! I needed an amazing copywriter, and Susan is it!
She has been the best addition to my online business. 100% recommend!”
“Susan’s journalism background and expertise sets her apart from others – she’s super detailed and brings together her skills of writing, editing and teaching into powerful marketing copy. You’ll be happy you made the choice to work with her.”
“It has been such a great pleasure to work with Susan, and I couldn’t have done this without her help. Professional to the fingertips.
All the copies have been taken to a whole new level! Thank you” 🙂
It's perfect for course creators who want to...
✅ Stop operating on trial and error so you can end frustration, finally launch and make more sales
✅ Write your sales page copy with confidence and ease, even if you've never written copy before
✅ Have a step-by-step roadmap for each section of your sales page so you save time and never have to wonder if you're doing it right
✅ Save money on copywriters and guarantee the copy is in integrity to you
This is NOT for you if you…
⌧ Already know how to successfully write your copy and you're already making all the sales you want
⌧ Aren't selling a 1:1 service, course, group program or membership
⌧ Don't know what you're selling yet (this course is to help you write your sales page, not determine the offer you want to sell)
⌧ Want to hire someone else to write your copy for you (let's talk and we can make it happen!)
I’m Susan, the founder of My Copy Pro, LLC, creator of the Course Creators Copywriting Academy, and your guide to writing launch copy that converts. I have helped over 200 course creators and coaches write copy for their courses from welcome emails to sales pages and everything in between.
Between my experience working with marketing coaches, writing launch copy, and serving as a copywriting coach, I bring a unique, well-rounded perspective on what works for creating a message that converts to sales.
I created Irresistible Sales Pages That Convert so you could quickly write sales pages with ease and confidence, knowing you've done it right so you can make sales more effortlessly and put more time back into your life.
No problem. You don't need to have your course created yet, but you will need to know what your course is about. This training will help you with your messaging and how to talk to your audience with a sales page that converts, but it will not help you determine the offer you want to sell.
Writing sales page copy is an entirely different style of writing than what you learned in school or probably use anywhere else in your life. I taught high school English and journalism for over 30 years and can confidently say you didn’t learn how to write copy in school and that many of the things you did learn that work well for academic writing will actually hurt you when it comes to writing copy that sells.
This self-paced course allows you to write your sales page when it works best for you. How do you eat an elephant? One bite at a time. That's why I created short videos to cover one section of your sales page at a time and corresponded your sales page template with each video so you can write as you learn. You know you need a sales page, so why not do it a quick and easy way that will SAVE YOU TIME?
Yes you can. In fact, if you’d like to talk to an experienced course copywriter email me at firstname.lastname@example.org. But the truth is most beginning copywriters don’t have the spare cash to drop $1,800-$5,0000 on a sales page. It’s also a good idea to have an understanding of the copywriting process because it helps you further understand your product and customer as well as ensures you know that the copywriter you hire is doing a good job.
It's tempting, right? Here's the thing, robots cannot build connections with your audience the way you can. (PEOPLE WANT CONNECTION) AI can't express your feelings, thoughts, and emotions because AI robots don’t do emotions. (EMOTIONS SELL) The honesty, vulnerability, and authenticity that make you uniquely you, cannot be replicated by a machine. The stories and connections you make in your emails, landing pages and sales pages are what will make YOU stand out in a crowd of course creators. AI robots cannot replace YOU and you are what your audience is seeking.
Irresistible Sales Pages That Convert training is for you if you are a course creator or coach who wants to...
✓Stop operating on trial and error so you can end frustration and uncertainty, finally launch and make more money
✓Quickly write your sales page copy with confidence and ease, even if you've never written copy before
✓Have templates at your fingertips and a step-by-step roadmap for each section of your sales page so you never have to wonder if you're doing it right
✓Save money on copywriters and guarantee the copy is in integrity to you *goodbye sleazy marketing tactics and feeling salesy*
My money back guarantee means you can enroll today RISK-FREE. I believe in this program so much that if you try it for 14 days and are not satisfied with the course, you can contact me at email@example.com for a full refund. All I ask is that you complete the first module and show that you did the work.