For online experts tired of forgettable copy and no results...
Finally, Magnetic Messaging That Captivates, Converts, and Sounds Exactly Like You
Build a Messaging Brand Guide so clear, anyone (you, your VA, or even AI) can create copy that sounds exactly like you. No second-guessing. No rewrites. Just high-converting, on-brand content every time.
You’ve written your own copy, hired VAs, tested AI — yet you aren’t getting the results you hoped for.
👉 You know your offer is valuable, but it’s a struggle to sell it.
👉 You’re pouring time and energy into marketing that’s not converting.
👉 People aren’t taking action at any stage of your funnel — from social to email to sales page.
👉 You keep rewriting, second-guessing, or explaining what you meant… over and over.
The real problem is NOT your content, your copy, or your funnel.
It’s your messaging foundation– and without it, nothing's going to work right.
But when you have a Messaging Brand Guide so clear, so aligned, and so you…
✅ Your content accurately reflects your voice and energy.
✅ Your message builds trust and connection effortlessly.
✅ You speak directly to your ideal clients and they actually listen.
✅ You get consistent results without constantly reinventing the wheel.
Whether it’s you, a VA, a copywriter, or AI behind the keyboard, your message stays consistent, magnetic, and clear.
Most course creators and coaches are missing a strategic brand messaging system, one that goes beyond surface-level prompts or branding colors and dives deep into your voice, audience, and offer so every word you write works for you.
And when your message is finally working, everything else flows...
✓ Content becomes connection
✓ Offers become obvious
✓ Sales become service
✓ Your brand becomes unforgettable
Ready to nail your messaging and finally get the results you want and deserve?
Introducing
The Captivate & Convert Messaging Brand Guide
This self-paced, step-by-step system helps online entrepreneurs, course creators, and coaches clarify their voice, deeply understand their ideal audience and build a messaging foundation so precise and easy to use, your content sounds like you — even if someone else is writing it.
Best of all, it speaks directly to your dream clients and sells your offers with ease.
With the Messaging Brand Guide, you will:
- Sound unmistakably like you–not ChatGPT– in every email, post, and promo
- Speak your dream clients' language so they instantly feel seen, understood, and ready to buy
- Create messaging that sells for you – sales pages, content, and launches connect and convert without pressure
- Connect on a deeper level by addressing your audience's real doubts, needs, and desires
- Turn your Messaging Brand Guide into your team’s superpower so even AI, VAs, and copywriters finally write like you
- Save hours every week by handing your team a messaging guide they can actually run with
This isn’t a branding exercise or another content prompt.
It’s a detailed, strategic, and emotionally resonant messaging system designed to keep every piece of content on-brand — and convert like clockwork.
I’ve used this exact process with hundreds of clients to write high-converting copy in their voice.
Now, with the AI-powered version, you can easily create your own Messaging Brand Guide in just a few focused hours — so you can connect with your ideal clients and start turning interest into sales.
(Instant access — start refining your message in the next 15 minutes.)
You'll Love Finally Having Messaging That Feels Natural, Not Forced
This guide takes the guesswork and frustration out of messaging — so you can finally feel confident that your words truly represent you and speak directly to the clients you most want to work with. Because when your message reflects who you are and resonates with your ideal audience, it drives connection, action, and more sales.
- Stop wasting time rewriting copy that doesn’t sound like you and start creating content that feels effortless, magnetic and aligned
- Say what you really mean and have it land with the people you most want to reach without second-guessing or starting from scratch
- Build a message that grows with your business and finally feel like your marketing reflects your mission, your energy, and your impact
- Hand off your Messaging Brand Guide with confidence, knowing it will connect with your dream clients, even if it’s AI, a VA, or a copywriter behind the keyboard
Your message matters.
When it's clear, confident, and true to you–
everything else gets easier.
Everything You Need to Clarify Your Message and Put It to Work Is Inside
Messaging Plug & Play AI Workbook
Use simple AI-powered prompts to walk through each part of your brand messaging — and build a foundation that sounds like you from start to finish.
Personalized Brand Guide Template
A customizable framework organizes your voice, audience insights, and offer details into one clear, go-to messaging document that anyone can use.
Training Video Walkthrough
Follow along and feel supported as I guide you through the process — no guesswork, just clarity, confidence, and quick wins
Plus Get These Bonuses
How to Use Your Messaging Brand Guide Inside ChatGPT
Step-by-step instructions for turning your Messaging Brand Guide into a powerful AI co-pilot that helps you draft content, brainstorm ideas, and keep your messaging consistent.
ChatGPT Cheat Sheet for On-Brand Copywriting
A one-page quick reference to help you write faster, on-brand content with ChatGPT. Use it anytime you create — so your AI stays in your voice and on message.
Train Your Own AI: Custom GPT Setup Instructions
Build a custom AI messaging assistant that understands your unique voice and brand so you get copy that sounds like you, with less rewriting, less explaining, and way more ease.
Turn Your Message Into a Client Magnet — in Just a Few Focused Hours
Walk away with one of the most powerful assets for your business– a complete, aligned, and emotionally resonant Messaging Brand Guide that brings clarity to your message, confidence to your marketing, and consistency to every word you write.
- Messaging Plug & Play AI Workbook
- Messaging Brand Guide Template
- Video Training
- ChatGPT Messaging Cheat Sheet
- How to Use Messaging Guide in ChatGPT
- Custom GPT Setup Instructions
Coaches & Course Creators Love the Messaging Clarity and the Results!
Clarity, Confidence, Consistency
“Before working with Susan, I was guessing what might work for my messaging. I had a vague idea of what I stood for, but no clear path to stand out. After completing the Messaging Brand Guide, I finally have clarity, confidence, and consistency in my voice and message.”
Jane B.
Course Creator
Practical, Actionable, Time-Saving
“This guide helped me pinpoint exactly who I’m talking to and what they really want. It’s not just theory — it’s actionable and practical. I’m saving hours by training my VA with this guide, and my copy sounds more like me than ever.”
Alisha S.
Business Coach
Aligned, Magnetic, Game-Changing
“Susan’s Messaging Brand Guide is a game changer. It’s the foundation I needed to build aligned, magnetic content across my socials, emails, and sales pages. I finally feel confident in my messaging and the results show — more engagement, more sales, and less overwhelm.”
Mary F.
Life Coach
What You Will Leave With
- A clear brand identity based on a deep understanding of who you are, what you stand for, and what makes your brand unique
- A vivid, emotionally intelligent profile of your dream clients, their struggles, desires, and how they talk about their problems
- A clearly positioned, benefit-driven, results-oriented message that communicates the real value of your offer in an irresistible way
- The core language and positioning you can use as the foundation of all your content, copy, and client communication
- Content pillars and themes to inspire and streamline social media posts, email campaigns, blog post, lead magnets, and video content
How It Will Help Your Business
- Attract the right people, faster
- Convert followers into leads and buyers easier
- Simpler more effective copywriting and higher converting launches
- Positions you as a professional, not a hobbyist
- Aligns all marketing assets with one unmistakable voice
- Builds trust and makes you an authority in your field
- Helps team members, copywriters or VAs speak your brand’s language
- Ensures growth is rooted in who you are, not just chasing trends
Hi there! I'm Susan, a copywriter and messaging strategist who’s helped hundreds of online entrepreneurs, coaches, and course creators find their true voice and connect with their dream clients, without using bro-marketing or sleazy sales tactics.
I created the Captivate & Convert Messaging Brand Guide to give you the exact process I use with my clients, now simplified and powered with AI prompts, so you can build your own clear, confident, and magnetic brand message.
My approach is practical and focused on real results—helping you create copy that sounds like you and sells with integrity. This guide is designed to help you finally get your message right, so you can attract the clients you love and grow your business with ease.
Are you ready for...
🙌 Crystal clear messaging that speaks directly to your dream clients without guessing or vague, boring copy?
🙌 Saving time training AI, VAs, or copywriters how to consistently write in your brand voice without endless rewrites?
🙌 A strategic step-by-step system to create a Messaging Brand Guide that sounds exactly like you and anyone can use?
🙌 A lasting messaging foundation that grows with your brand and supports every piece of marketing?
Captivate & Convert Brand Guide Was Created Just for You!
Frequently Asked Questions
How long does it take to complete the Messaging Brand Guide?
You can create your complete guide in about 3 focused hours. It’s self-paced, so you can take as long as you want or work on one section at a time.
Do I need to have copywriting or marketing experience?
Not at all. This guide is designed for entrepreneurs and coaches who want clear, confident messaging without the guesswork or jargon. You don’t need to be a pro — just ready to get real about your brand.
How does this work with AI tools like ChatGPT?
The guide plugs directly into AI, giving you a detailed, consistent foundation so AI writes just like you, saving you time and frustration.
Can I use this guide if I’m working with a copywriter or VA?
Absolutely. Your guide becomes the ultimate reference to ensure anyone writing for you captures your unique voice and message perfectly.
I like to do all of my own writing, will this help me?
This guide is perfect if you want to write your own content with confidence and clarity. It gives you a solid, strategic foundation so every word sounds like you— speeds up your process and removing doubts when you’re not sure how to write something.
What if my brand or offers change?
Your Messaging Brand Guide is a living document. You can revisit and update it anytime to reflect your growth, new offers, or shifts in your business
Is this a one-time purchase or a subscription?
It’s a one-time purchase. You get lifetime access to the guide and all included bonuses.
What if I’m not sure this is right for me?
If you want a clear, repeatable system that dives deep into your brand and audience to create messaging that sounds like you and is primed to convert— this guide is for you
Let's Make Your Message Work For You
After working with hundreds of clients, I know messaging can feel confusing, vulnerable, and incredibly personal.
That’s exactly why I created the Messaging Brand Guide—to give you a clear, simple way to find your voice, connect with your dream client, and stop second-guessing every word you write.
If you’re ready to feel confident in your message and create content that feels effortless, authentic, and effective, whether you write it yourself or hand it off, I’d be honored to support you.
Not 100% sure yet? that’s okay too.
I want you to make a choice that feels aligned for you, your business , and your timing.
But if you’re ready to build a messaging foundation that finally feels like you, and gets results, I’d love to welcome you inside.
Your message matters.
Let’s make sure it’s heard– clearly, confidently, and powerfully.
Susan
You Deserve Messaging That Feels Like You — and Converts
